The true cost of bottled water

Everyone complains about how expensive bottled water is and what a rip off it is.

That may be true but let’s consider the logic behind it:

• Bottled water is for the most part distributed by soda bottling companies - if bottled water was cheaper than soda it would take away from their other products and hurt profits.
• Convenience - bottled water is a lot more convenient than tap water. I can fry my own hamburger but isn’t going to the local burger joint a lot more convenient?
• Easier to travel with - it is a lot easier to take a bottle that closes watertight with you than a sports bottle with a straw that leaks if knocked over…
• They fit in cup holders - some/most sports bottles don’t
• It is a healthy alternative to soda - while traveling it is hard to refill your sports water bottle just anywhere and then you have to carry it with you once it’s empty until the next refill

I don’t know about you, but once you look at why people buy bottled water the price point at which to purchase it becomes mute…

Technorati Tags: bottled water, water, price, economy